Consumer information is also needed to discover and describe the needs and desires are not fulfilled, to evaluate the product during the development, implementation and monitoring of performance of existing products. There are different test methods and products in the portfolio. Therefore, the contribution of marketing in relation to the concept of product life cycle. The second contribution, in terms of product specifications. Gradually expected top management of the other executive functions and performance, to identify a product. That is, requires the translation of information needs and desires of consumers in a specification based on Total Quality Management.

Management needs and desires of consumers with product capability is very important in the design and implementation of product strategy. The third contribution is the decision of the target market and positioning. Marketing strategies and find the best decision to choose and marketing of the product. These decisions, which are often very important for the success of both new products and existing products. Since the choice of specifications and product positioning, the position of the product in a planning process in the initial phase of marketing will be considered. Positioning decision may include a single product or brand, a product line or product mix of lines in a single business.

Marketing information system marketing bagin always be used by an enterprise to marketing products.  company system is a combination of this information related to this result: Product, Where, Promotions and Product Price.

According to McLeod (2000), marketing information system consists of several subsystems, among others: Subsystem marketing research, is the system on those related to the collection, recording and analysis of customer data and prospective customers and potential customers. Marketing information subsystem, a subsystem on those related to collecting, recording and analysis of competitors. Transaction processing subsystem, a subsystem in the form of accounting information systems. Subsystem products, useful for planning a new product. Subsystem places, useful for decision making to determine where the true-to resultant product toss. Promotion subsystem, is used to conduct an analysis of vicarious promotion to increase sales. Subsystems pricing, serves to help set the price of resultant product. Sales forecasting subsystem, to perform sales forecasting.

Have you met people like that? Sure you have. We’ve been there. What do they get? They collected many business cards that will only end up in drawers, bins, or the worst shortly on the computer so they can make spam to all the new people they meet. Why? What is represented from a business card? This is just a piece of paper, with ink and the image thereon. No relationship was formed. Networking strategy like this by itself is not effective in the use of time, money or energy. Networking in business should be strategic and focused. Not every person you meet can help advance your business – but whatever you do can be encouraged in order to grow your business.

You have full control of who you meet, where to meet and how to develop and boost the mutually beneficial relationship. Business networking means you must be proactive. The essence of networking is doing something specific each week that focus on networking for business growth. Make a plan, focus, and consistent. If you really understand what is meant by a business networking and headed for the challenge, you will find opportunities that previously did not you find, and you will make an invaluable investment for your business growth.